Stories disappear after 24 hours. But with a solid understanding of Instagram Story analytics, you can ensure they have lasting impact. With top of the feed placement, links, and interactive stickers, Instagram Stories are a prime channel for brands to drive awareness, traffic, sales, and engagement. Learn how to measure Instagram Stories analytics and which…
Excessive Accumulation Of Earwax – Is Poor Diet A Common Cause?
Poor Diet Is A Common Cause Of Excessive Accumulation Of Earwax Earwax is one of the most confusing waste items human bodies make. It’s unclear why our ears create this sticky material. The preventive benefits of earwax have yet to be fully understood, but medical experts are convinced that it does. Keeping this in mind,…
Cumulative Layout Shift: What It Is and How to Measure It
We’ve all had it happen to us: we try to choose an option on a website, and right before we click, the page jumps away and we end up clicking something we didn’t mean to. Doh! Like a game of “down low, too slow”, this website behavior makes us feel slow and frustrated. Fortunately, website…
SEO certification: How can you get it and why should you?
Once you finish a Yoast SEO academy training course, you get a shiny certificate of completion and a badge you can embed on your site or share on social media. This way, you can let everyone know about your newly acquired SEO expertise. Awesome! But how useful is an SEO certification, really? Does it make…
How to use YouTube Creator Studio to Grow Your Channel
There’s something for everyone on YouTube. From the auditory delights of ASMR to comedians going viral stereotyping valley-girls, YouTube has steadily evolved to become the second-most visited website in the world. This makes it the perfect place to build an audience, promote your business, and drive growth. Whether you’re an established brand or an aspiring…
What’s a Competitive Analysis & How Do You Conduct One?
When was the last time you ran a competitive analysis for your brand? And most importantly, do you know how to do one efficiently? If you’re not sure, or if the last “analysis” you ran was a quick perusal of a competitor’s website and social media presence, you’re likely missing out on important intelligence that…
What queries are you ranking for, and with which pages?
When you’re doing SEO, it’s because you want your pages to rank in Google. You will have picked out one or more keywords to optimize your pages for, but ranking for those keywords is just a tiny part of the story. In reality, you could be ranking for queries you don’t even know about! In…
16 Great (and Not So Great) Thank You Page Examples to Learn From
The worst feeling is when you think your work is complete, but it’s really just begun. You spent all this time prepping an email or building out an ad only to find out that, yes it’s working fine, but it’s missing something… Don’t let this happen to your thank you pages! A thank you page…