YouTube, launched in 2005, the second most visited website in the world. It’s available in 100+ countries, features videos in 80 different languages, and its users watch over a billion hours of content daily. Many businesses take advantage of the large number of users and daily viewership to advertise for their business. In fact, YouTube is…
How to Write an SEO-Focused Content Brief Your Writers Will Love
Posted by KameronJenkins Tell me if this sounds familiar: As an SEO Manager, you’re responsible for growing your company’s organic search traffic. You’re working with your dev team on some technical improvements, but you notice a big slice of the opportunity lies with content. Your company has a content team, but you notice they’re not…
5 Best Practices For Paid Dental Marketing Campaigns
Some days, getting customers interested in your local dental business can feel like an uphill battle. There’s a good chance you’ve been curious about how to develop a robust online presence. Whether you don’t know where to start or you’ve struggled with outshining your competitors, the process of building your online presence can seem daunting….
What is orphaned content?
If you want your content to rank in Google, it needs to know about the existence of that content. That means that you (or another site) should link to this content. Google follows these links and saves every post or page it finds through links to in the index. So, you’ll understand that it’s important…
How to Operate a Fitbit – How to use a Fitbit Sports Activity Tracker
Here we provide essential information on how to operate a Fitbit, in other words how to use a Fitbit Sports Activity Tracker. If you don’t know already, the idea of a sports and general activity tracker “band” or “Smartwatch” device which is worn where a watch would once have adorned your wrist, is to monitor…
Google My Business Listing Suspended? Here’s What to Do.
UPDATED 02/08/2021 WITH NEW INFORMATION Google has increased their sensitivity to spam or fraud on Google My Business profiles, particularly in the home service industry. As a result, it is much more common for an account to be automatically suspended, even for just a simple change like editing your listing’s primary categories or phone number….
How to Create a Communication Strategy [+ Free Templates]
There are certain characteristics that should be at the core of any successful business. For instance, every business should have a great product or service, awesome employees to keep the internal engine running, and loyal customers who support through purchases and advocacy. There also has to be underlying elements to help establish the aforementioned characteristics. And…
How Much Do Instagram Ads Cost in 2021? (+ How to Make the Most of Your Budget)
While Facebook and Instagram advertising work using the same Ads Manager, their respective advertising costs vary. With Facebook being around longer, having more data, and more ad placements compared to its younger adopted sibling platform, we do find that more often than not, Instagram is slightly more expensive than Facebook in some instances. While that…