Written with contributions from Leslie Ye, Matthew Barby, Anum Hussain, and Cambria Davies TL;DR: Influential search engines like Google have changed their algorithm to favor topic-based content. As a result, websites are exploring a new way of linking related content...
Month: October 2022
Content SEO, Duplicate Content
How to get similar pages ranking
Does having multiple similar pages cause problems for SEO? Can you write about the same topic many times and still get all those pages ranking? It can seem like a real conundrum, but there are solutions. In this post, we’ll...
Google, Google Maps, Google My Business
The 15 Best Shopify Apps to Help Grow Your Ecommerce Store
Using the best Shopify apps in your ecommerce store can help you take your shop from basic to bada**. Integrating apps into your store can help you increase sales, streamline customer support, and improve customer experience. And luckily, Shopify’s huge...
Food & Drink, Health
Foods and Drinks to Help Balance Blood Sugar
Foods and Drinks to Help Balance Blood Sugar You are not alone if you are having difficulty balancing your blood sugar. Diabetes affects more than 37 million Americans, with roughly 1.5 million new cases diagnosed each year. In addition, 84...
Uncategorized
Dry Rot in Local SEO
What effects does time have on your business’s local visibility? What happens when you turn away – when you spend all your time on things other than SEO? A lot can happen, and most of it isn’t good. As with anything...
Job Search
10 Essential Job Search Strategies to Help Land Your Next Big Gig
A job hunt is a time-consuming process. It usually takes a few weeks, if not months to land a job. If you want to cut the time to hire and explore all your career opportunities, it’s worth following a job...
SEO
What Are Soft 404s and How to Fix Them
Have you ever landed on a webpage only to see a big error message serving as a dead end to your reading? As a user, you’re left with little direction and close the tab. As the website owner, that has...
Content SEO, User eXperience (UX)
UX copywriting: 5 writing tips to improve user experience
At Yoast, we often advise that you should write for your users and not yourself. Why? Because they’re the ones who visit your site and read your content. But did you know there’s a specific type of writing that focuses...
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