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Avid gardener, artist, writer, web designer, video creator, and Google my Business local marketing pro!

Audience Research, awards, business strategy, Content Marketing, content strategy, Ecommerce, engagement, financial decision making, grow business, millennial mom, online purchasing, small business, Social Media

How to Spot These 4 Cognitive Biases In Your Audience—And What to Do About It

If your marketing campaigns aren’t landing, there may be a hidden reason that defies some of your research insights: cognitive biases. Marketing is all about understanding your audience, and if you do get their perceptions, behavior, and motivations, you’re much...