The numbers game is over, especially if you’re trying to connect with Millennial Moms. Gone are the days of pumping out multiple blogs, 47 social media posts, and email blasts every day. The evolution of content to a more value-driven...
Category: Content Marketing
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Audience Research, awards, business strategy, Content Marketing, content strategy, Ecommerce, engagement, financial decision making, grow business, online purchasing, small business, Social Media
5 Ways Outsourcing Saves You Money
When you’re weighing the decision to outsource all or part of your marketing, cost savings are possible. Our Outsourced Marketing Survey showed that 1 in 5 respondents reported saving up to $25,000 per year by outsourcing all or part of...
Audience Research, awards, business strategy, Content Marketing, content strategy, Ecommerce, engagement, financial decision making, grow business, Millennial Moms, online purchasing, small business, Social Media
Where to Find Millennial Moms: 5 Social Media Insights
When Myspace launched in 2003, Millennial Moms were solidly in their teenage years and looking to expand their social networks digitally. As social media platform options exploded through the early aughts and into the 2010s, so did the time Millennial...
Content Marketing, Digital Marketing, equity brands, News, small business, Stevie awards, winner
2021 Stevie Awards: BCS wins again!
Hello friends, family, and industry pals, it’s that time again. It’s time for the Stevie Awards! If this is your first Stevie Awards rodeo, we’ll fill you in quick: The Stevie Awards are international business awards that recognize the contributions,...
Content Marketing
How to Do Quarterly Content Planning to 10x Content Output
Content planning is easily the most unenjoyable part of the entire content production and marketing process—just ask any digital marketer. Yet, it’s an essential component of content marketing that can’t be ignored if you want to 10x your content output....
awards, business strategy, Content Marketing, content strategy, Digital Marketing, Facebook, grow business, Instagram, media kit, money, outsourced marketing, press, small business, time
3 Reasons The Cost Is Worth It to Partner With An Outsourced Marketing Expert
One of the biggest barriers to outsourced marketing is cost. Yes, you have to pay your outsourced marketing partner, and expertise comes at a price. We’ve heard it before: We don’t have a big enough marketing budget to afford...
awards, business strategy, Content Marketing, content strategy, Customer Research, Digital Marketing, Ecommerce, engagement, financial decision making, grow business, Millennial Moms, online purchasing, small business
Big Spenders: 5 Millennial Mom Online Purchasing Insights
Welcome to the world of Millennial Moms. It’s expansive, diverse, and has spending power. Like $47,000 per millennial per year. To put this in context, 72 million millennials live in the United States, and about 55% of millennial women are...
Content Marketing
How to Use Transcription Services to Repurpose Your Content
Keeping your audience engaged with your content is a full-time job in itself. You must constantly evaluate your current content’s engagement metrics while also anticipating the needs of your growing audience. With this in mind, new and updated content is...
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