Want to add a link to your Instagram Story? We have good news and then better news. (And as a bonus, we have a sweet new Instagram Story hack! The good news is that even though Instagram has retired its swipe-up feature, you can still add links to Stories using Instagram link stickers. The even…
Instagram Story Analytics: How to Measure the Metrics that Matter
Stories disappear after 24 hours. But with a solid understanding of Instagram Story analytics, you can ensure they have lasting impact. With top of the feed placement, links, and interactive stickers, Instagram Stories are a prime channel for brands to drive awareness, traffic, sales, and engagement. Learn how to measure Instagram Stories analytics and which…
How to use YouTube Creator Studio to Grow Your Channel
There’s something for everyone on YouTube. From the auditory delights of ASMR to comedians going viral stereotyping valley-girls, YouTube has steadily evolved to become the second-most visited website in the world. This makes it the perfect place to build an audience, promote your business, and drive growth. Whether you’re an established brand or an aspiring…
16 Great (and Not So Great) Thank You Page Examples to Learn From
The worst feeling is when you think your work is complete, but it’s really just begun. You spent all this time prepping an email or building out an ad only to find out that, yes it’s working fine, but it’s missing something… Don’t let this happen to your thank you pages! A thank you page…
Why & How to Use Music in Ads (Without Getting Sued!)
Who lives in a pineapple under the sea? If your brain immediately and internally screamed out the name of this yellow and porous fella—congratulations! You just made a strong case for using music in your own advertisements. Now we’ve always been all about music in TV advertising… …but it is arguably one of the most…
10 Social Media Analytics Tools that Will Do the Math For You
Wondering which of your social media tactics are working? Want to better focus your time, effort, and budget? You need a social media analytics tool. In this article, we’ll cover some of the best free social media analytics tools available, along with some paid options (for the true nerds who want to dive deep on…
The 18 Best Keyword Research Tools for Every Need [Free & Paid!]
You need a keyword research tool. You think easy peesy and do the ol’ Google search. Then you see that there are PPC keyword tools and SEO keyword tooIs. Long-tail keywords and broad. Social media keywords. Questions. Prepositions. Tools with suggestions. Tools with SERP and site and competitive analyses… And then there’s pricing. Free forever, free (but not really), paid…
Twitter Communities: How Marketers Can Leverage It in Their Strategy
According to a 2019 Sprout Social Index survey, 40% of marketers believe private community groups are becoming more important. And 23% of consumers agree with them. LinkedIn and Facebook have long implemented private groups within their platforms while Instagram and Twitter haven’t yet offered that feature. That was until Sept. 2021 when Twitter announced that…