Did you know that people retain 65% of the information they see, but only 10% of the information they hear? Also, people follow directions 323% better with a combination of text and illustration than instructions without illustrations. That's why, as...
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An Introduction to Accessibility and SEO [Series Part 1]
Welcome back to Whiteboard Friday! To start us up after our break, guest host Cooper Hollmaier has put together a three-part series that shows how SEO and accessibility go hand-in-hand. In part one, he introduces us to the idea of...
Online Marketing
Best Contact Management Software
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. When you’re trying to make the sale, you want to be as tactful as possible. You want to talk...
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Daily SEO Fix: Advanced Keyword Explorer Metrics and Reporting Tips
In these Daily SEO Fix videos, we show you how you can use Moz’s keyword metrics to help you evaluate how much of an impact ranking for certain keywords will have.
Paid Ads
How to Set Up Paid Ads for Multiple Business Locations
If you’re a fast-growing business with a franchise in multiple locations or a virtual business looking to attract customers from different regions, optimizing your advertising campaigns for a variety of locations can help increase your reach. In this guide, we’ll...
Content SEO, SEO Copywriting
4 creative writing exercises to improve your writing
Creating content is essential for SEO. However, if you’re a blogger or content creator of some kind, chances are that you feel stuck from time to time. You’ve made the time to write, but nothing comes to mind. A writer’s...
Google, Google Maps, Google My Business
7 Inspiring Post-COVID Marketing Ideas (+Real Examples!)
Broadway theaters in New York are scheduled to resume performances in September 2021—18 months after they shuttered in the early days of the pandemic. It’s one of the clearest signs yet that a “new normal” is on the horizon. Indeed,...
Google, Google Maps, Google My Business
How to Use Instagram Swipe Up (Even Without 10,000 Followers)
How many times have you had to direct your Instagram followers to the link in your bio so they can access the latest content or resource that you want to share? First, you need them to read your Instagram Story,...
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