2020 has presented unprecedented challenges for businesses. COVID-19 has forced most to pivot their strategies online and adapt to a growing digital landscape. While some have been able to stay afloat, others haven't been as successful and many have had...
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Image Link Building — Best of Whiteboard Friday
Posted by BritneyMuller Last week, we took you into the future with SEO expert Britney Muller to explore link prospecting in 2021. This week, we’re going back in time — all the way to 2017 — for her concrete advice on an important...
Ecommerce
6 Alternatives to Amazon For E-commerce
With a net worth of $1.7 trillion, Amazon has dominated the e-commerce sector for years, leaving many of its competitors in the shade. But are there alternatives to Amazon? With an audience as vast as Amazon, small business start-ups and...
Cars & Auto
Rent a Car Las Vegas
Rent a Car When You Go to Las Vegas If you want to take a family trip to Las Vegas, rent a vehicle. There are no days off at the casinos, so renting a vehicle for a week is a...
Google Ads
The Comprehensive Guide to Impression Shares
Online advertising is booming. But, when you're launching digital campaigns, you want to be sure you're maximizing your efforts — and your profits — by boosting your ad's impression share. Your impression share tells you how well your ad is...
Content Marketing
How Using Emotional Marketing in Content Can Help Drive Way More Sales
Whether you care to admit it or not, the decisions you make today will be driven by your emotions. In emotional marketing, we talk a lot about using psychological triggers to get customers to click, convert, engage, etc. “By leveraging common...
Yoast SEO Premium
Black Friday: Get serious with your site, go Yoast SEO Premium
Nobody wants to perform for an empty room. If you have a website, you want traffic. You want conversions and sign-ups. The best and most sustainable way to attract traffic is by performing well in the search engines. To get...
Google, Google Maps, Google My Business
What is Social Media Automation? (+ 7 Tools That Will Make it Easier)
If you’re spending more time fussing with hashtags or answering DMs than brainstorming new content ideas or planning your long term social media strategy, you could probably use a shortcut. It’s time to consider social media automation. No, we’re not...
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