Google recently announced that starting next year, it will be phasing out similar audiences. So what are they, what’s replacing them, and what do you need to know? Read on to find out, with expert input from PPC pro Jyll...
Day: December 13, 2022
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Google, Google Maps, Google My Business
15 Tips for a Better Instagram Engagement Rate [CALCULATOR]
Every brand on Instagram needs to understand how to create authentic, organic Instagram engagement. Posting content is great, but if no one likes, comments, or shares it, your account will flounder. You need engagement to tie your Instagram efforts to...
Google, Google Maps, Google My Business
How Marketers are Navigating Q4: Traffic, Lead & Email Data from 150K+ Brands
If you’re a marketer, it’s likely been a very – odd – Q4! On top of racing to the finish with end-of-year reports, campaigns, and project memos, you’re also in the thick of annual planning for the new year. And,...
WordPress
On-Page SEO Explained for Content Creation
Content Creation – On-page SEO Explained If you’re not receiving the correct kind of traffic and conversions from your content, it might be because it’s not search-engine optimized. There’s always something to learn in the realm of search engine optimization,...
Local Search, location pages, search intent, SEO Strategy, SEO Tips
Voices of Search Podcast Recap: Local Vs National Intent
TLDR: It’s important to consider how local or national your SEO strategy should be to maximize your SEO investment. This ensures you are properly aligning your content, site structure, and keyword strategy effectively. Before you create content for a...
Blogging, Content Marketing, Contractor Marketing, Home Services Marketing, Inbound Marketing, Window & Door Marketing
23 Blog Post Ideas Window & Door Companies Should Include in Their Marketing Plans
Blogging regularly can be an effective SEO strategy for small businesses, including those in the window and door industry. Writing industry-relevant blog posts that target your customers’ frequently asked questions can increase organic traffic to your site, increase leads, and...
entrepreneurship
Resources for Indigenous Entrepreneurs: Start on the Right Foot
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created...
Email Marketing
10 Ready-to-Use Holiday Emails to Customers (& Free Templates!)
How to put your customers into a holiday slumber: To our valued customers, As the end of the year draws near, we’d like to take this opportunity to extend a heartfelt thank you to all of you for your support....
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