Excel is a great tool for all of your marketing needs. You can create graphs to visualize your data, use formulas to calculate conversion rates, or even create social media calendars. You can also monitor trends in your marketing campaign...
Improve local SEO with Google My Business a.k.a. Google Business Profile
Every business owner with a website is looking for ways to get noticed in the search results. There are loads of tactics to rank well as a local business, but unfortunately, there is no silver bullet. As with most things...
Google Universal Analytics Is Going Away: What You Need to Know
Since 2005, Google Analytics has been the gold standard for tracking website and marketing performance. While over the years, Google has made additions and improvements to the platform, it announced last week that it will be making a removal: On...
Catnip Herb – Some Useful Advanced Information
Catnip Herb – Some Useful Advanced Information What Is Catnip? Catnip Herb – Some Useful Advanced Information: This plant’s scientific name is Nepeta cataria L. Catmint is one of the most prevalent names for catnip. Catnip, a perennial herb native...
Best Social Media Management Tools
In the world of social media marketing, there are hundreds of tools and software with features capable of helping you with different aspects of your social media strategy. These tools — also known as social media management tools — can...
Yoast SEO 18.4.1: Available now
Today, we planned to release a new integration in Yoast SEO for the WordProof service. Unfortunately, we had a couple of hiccups and had to revert that addition to stabilize Yoast SEO. The WordProof feature will be moved to a...
352 Power Words to Use for Copy That Pops
So, the problem is not that there is a lack of innovative businesses out there that are the best in their class—but they lose their cred when they describe themselves as such. And I’m not saying the words “improve” and...
Benefits of Using Storytelling In Copywriting
Storytelling in Copywriting A storytelling approach used in copywriting is narrating the core message of a company or its goods in order to engage and fascinate the audience. Storytelling is a great tool for infusing emotion into copy and for...

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