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In the early days of YouTube, there weren’t a whole lot of YouTubers or brands creating content on the platform, so it was much easier for content creators to stand out. Fast forward to 2022, and there are now roughly 15 million active content creators on YouTube pumping out 500 hundred hours of content every…
What are Featured Snippets? How to Get Them
You might have noticed the top search results aren’t just links anymore. That’s because Google search results are now full of many features, including the knowledge graph, people also ask questions, and one of my favorite features —the featured snippet. Why do I love featured snippets so much? Because they provide readers with valuable information…
Open-source software, open Schema protocol!
We’re massive advocates of using Schema structured data to help search engines understand website content. Our plugins automatically take care of anything Schema-related for you, but we know that we’re not the only ones to do so. It’s possible to use our Schema output in combination with other tools. Although, sometimes, things may not work…
7 Steps to Generate Leads With Gated Content (+Examples)
Content is a must have for any business marketing strategy. It serves to educate your audience on your products and services, distinguish your brand voice, and even more importantly, get your audience into your funnel in the first place. In fact, according to Marketo, lead generation is the top goal for 80% of content marketers….
How to Get More Miles Out of Your Car Tyres
How to Get More Miles out of Your Car Tyres How to Get More Miles out of Your Car Tyres: Tyres are one of the most critical aspects of your vehicle. They provide grip and stability, keeping you from sliding or skidding on wet roads. The tyres are the only parts of the vehicle that…
Home Remodeling Demand Is Down: What Can You Do About It?
How COVID-19 Has Affected Consumer Demand in the Home Remodeling Industry In early 2020, everything shut down due to COVID-19. Workers were sent home with no end date to the quarantine in sight. People stayed home and socially distanced. During this time, many industries lost business due to the pandemic. But what industry soared at…
The 15 Best Free Portfolio Websites for Creating an Impressive Digital Portfolio
Whether you’re a UX designer, freelance writer, or photographer, an impressive online portfolio is critical for impressing potential clients and landing future jobs. But crafting a good digital portfolio can feel like a daunting task, especially when you aren’t even sure which website you should use to create one. Here, we’ve created a list of…
5 Ways to Use Google Trends for SEO Research
As marketers, our job is to capitalize on what’s popular in the “here and now.” When big news hits, how does the data get interpreted? One great way to figure out what is popular is with Google Trends. This tool identifies current and existing trends in search marketing. You can then take what you’ve learned…