As marketers, we know first-hand the importance of using effective software. Powerful tools enable marketing teams to increase the quality and timeliness of their marketing efforts. Consider, for instance, how project management software can help you coordinate cross-functionally and ensure all team members have visibility into the tasks required to get a campaign off the…
Holistic SEO: Improve every aspect of your website
At Yoast, we try to combat the notion that SEO is just a trick. While tricks might get you ranked quickly, they usually don’t work in the long run, and they might even backfire. Permanently ranking well in Google demands an extensive SEO strategy focused on every aspect of your website; the technical stuff, the…
10 Events and Conferences for LGBTQ+ Entrepreneurs
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success. LGBTQ+ people…
Guidelines for Preventing Malware Attacks
Guidelines for Preventing Malware Attacks Guidelines for Preventing Malware Attacks: Malware is responsible for 28% of data breaches, according to statistics. Malware is a computer program that disrupts or harms a system, data, or personal information. Malware can be highly damaging to your website since hackers frequently use it to steal critical data, such as…
How SKIMMS, Liquid Death, and Other Brands Made Age-Old Products Feel New, Exciting, and Different
Let’s face it — there’s always another brand out there that makes a product similar to yours. Chances are that there are quite a few brands that make products or services similar to yours. It’s also likely that new brands and businesses will pop up in the future with similar products. With this in mind,…
What Is a Sitemap? (Plus Why & How to Create One)
Maps afford us many benefits. For example, a treasure map tells us how to get rich. Topographical maps are fun to touch. The world map reminds us that cats rule. But you may feel a little less fond of website sitemaps. They are not very easy to understand and last I checked, they’re not…
How to Make Money on Social Media: Tips for Brands and Creators
The good news: There are so many ways to make money on social media! The bad news: There are so many ways to make money on social media… Where do you start? Earning a living as a creator is possible with the right strategy and mindset, but it can be overwhelming to figure out how….
Cannabidiol Oil Vs Hemp Seed Oil: What Makes One Better
Cannabidiol Oil Vs Hemp Seed Oil: What Makes One Better Cannabidiol Oil Vs Hemp Seed Oil: What Makes One Better: Since the Food and Drug Administration (FDA) approved the first CBD-based treatment, people have become more interested in the benefits of hemp seeds and CBD oils. First and foremost, it is critical to understand that…