Have you ever wondered how competitor’s hotels are ranking on the first page of Google? Most of them use free directories like Google and Tripadvisor to reach prospective customers. Using those same services, you too can boost the search visibility of your hotel property. Best of all, these services are free and packed full of…
How One HubSpotter Created a Framework to Reduce Meeting Fatigue
This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters. A few months ago, I came to a startling realization: My job is meetings. Maybe you can relate. From morning to night, I spend my time jumping from…
How to Add Products to Your Google My Business Listing, Illustrated
Miriam helps you get started in Google My Business Products with this illustrated tutorial, walking you through how to add your most important products and services.
10 Technology and Social Media Documentaries For Marketers
Are you one of those people whose eyes glaze over every time they read about crafting the perfect marketing campaign or embracing technologies? Then you’re not the only one. Many of us prefer visual learning. When used correctly, it’s a powerful technique enabling our brains to make cognitive connections. Visual learning also provides flexibility, allowing…
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2021 YouTube Demographics [New Data] [+What Each Generation is Watching]
Chances are, you’ve probably spent an afternoon falling down a rabbit hole of YouTube videos. I certainly have, and I think I’d be pretty embarrassed to see the total amount of time I’ve spent on the platform. While it’s a great source of entertainment, YouTube has also proved itself to be a valuable tool for…
How to Create a Wikipedia Page
Wikipedia is an ever-evolving, user-generated encyclopedia that allows users to add content, including pages, articles, and general knowledge. Topics span from pinball to Prometheus and everything in between. If you’re interested in creating a Wikipedia page for your business or marketing endeavors, you should know upfront that getting a page added to the encyclopedia is…
Arizona Medical Malpractice Awards 101 – What You Need To Know
Arizona Medical Malpractice Awards Medical malpractice awards are a significant concern in Arizona. In 2017, there were just four $10 million judgments and eleven $1 million to $10 million verdicts. These awards were made by juries, except for two, which were made following bench trials. The biggest award was $15 million in a medical malpractice…
Online Advertising: Everything You Need to Know in 2021
Have you ever double-tapped an image on Instagram, reacted to a video on Facebook, or clicked a search result in Google, only to realize afterward that it was actually an ad? Maybe you never realized it was an ad at all — you just thought it was a cute picture of a dog. More than…