Capturing that perfect gram-worthy pic is an art, but some of the most masterful work is done after the photo is taken. For all our fellow Instagram artists out there, we’ve rounded up the best photo and video editing apps for Instagram. All of the following editing apps have a standard free version, and many…
The One Copywriting Technique You’re Not Using (+6 Ways to Do It)
There are two magic lands. One is the land of friendly grain-grower tribes, while the other is a motherland of mean-spirited hunters warring and betraying for profit. Can you guess which land is called Grataka and which one is called Lamoniana? Okay, hold that thought because we’ll get to it in just a sec. In…
The [Survival] Guide to Google Ads for Small Business
Have you ever arrived at an event, only to realize you forgot your tickets at home? Or been running late to a meeting, only to have your car break down half way there? In those moments, you wish you could wave a magic wand to make those problems go away. Sadly, there are no magic…
How to Manage Multiple Social Media Accounts (and Stay Calm)
If you’ve ever wondered how to reduce work stress when you manage multiple social media accounts for clients — or for your own business — you’re in the right place. In this post, we’ll walk you through the easiest ways to manage, monitor, and collaborate on all the (many) social accounts you use every day….
35 Instagram Stats Marketers That Matter to Marketers in 2022
When Instagram company head Adam Mosseri announced this year that Instagram was no longer a “square photo-sharing app,” he was really just stating the obvious: one look at thi year’s Instagram statistics and it’s clear just how far it’s come from its humble roots. Over the past decade-plus, Instagram has evolved, and so has its…
What is User-Generated Content? And Why is it Important?
Got some cool new clothes that you’re ready to show off to the world? Chances are you’ll snap a pic and post it on your social profiles. Or maybe you’ve received a fancy new product, and you post an unboxing video to your YouTube channel? Whether you know it or not, both of these examples…
How to Make YouTube Shorts: Everything You Need to Know
Since launching in 2005, YouTube has been home to countless video trends and many forms of entertainment. Who remembers Charlie Bit My Finger, David After Dentist, and the still very relevant Leave Britney Alone? Now, the team behind one of the most visited websites in the world has hopped on the short-form video bandwagon by…
The Right Way to Increase Domain Authority (5 Steps, 4 Truths, 3 Tips)
Whether you’re a seasoned digital marketer or brand new to the world of SEO, you’ve likely heard about Domain Authority (DA). The DA metric has a long history in the SEO industry, and many SEO strategists use it to understand and quantify the ranking potential of websites. But what exactly is Domain Authority and how…