Do you write and regularly publish blogs for your electrical company? It’s about time to start if you haven’t already! Blogs drive local homeowners to your website, can generate leads from searchers who need service, and can help your site...
Category: Contractor Marketing
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Home Remodeling Demand Is Down: What Can You Do About It?
How COVID-19 Has Affected Consumer Demand in the Home Remodeling Industry In early 2020, everything shut down due to COVID-19. Workers were sent home with no end date to the quarantine in sight. People stayed home and socially distanced. During...
What’s Better? Google Local Services Ads or PPC Ads?
If you’re looking to grow your business, Google Local Services Ads and Google Ads offer incredible opportunities to generate qualified leads. But which of the two is better for your business? Depending on your business goals, the answer may vary....
How to Rank On Google Maps
Prioritize Your Google Business Profile To Rank on Google Maps In the last few years, eligible local businesses and marketers have recognized the incredible value and ROI of utilizing Google’s free-to-use Google Business Profile (previously known as Google My Business)...
How to Handle Upset Customers On the Phone
13 Tips To Turn Angry Customers Into Raving Fans If you work in customer service, you’re probably familiar with that phone call, the one we all dread, an upset customer who threatens to stop patronizing your business and leave a...
Google Business Profile Guidelines: Explained
What Is Google Business Profile? Google Business Profile (GBP, previously known as Google My Business) is a tool that allows you to represent your business on Google Search and Maps. When creating a GBP listing, you can control how your...
Does Website Design Impact SEO? You Betcha. Here’s How.
3 Ways Your Website’s Design Affects SEO Rankings & Performance It’s no secret that a website is a must-have marketing tool for businesses. What is a secret, to most business owners at least, is if web design impacts SEO rankings...
4 Crucial SEO Tips for Contractors
Nail These SEO Tips for Contractors To Increase Qualified Leads From Google Let’s face it, the days of relying on being listed in the Yellow Pages or word-of-mouth marketing to book contracting jobs are long behind us. Even your great-aunt...
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