Category: Millennial Moms

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Audience Research, awards, business strategy, Content Marketing, content strategy, Ecommerce, engagement, financial decision making, grow business, Millennial Moms, online purchasing, small business, Social Media

Where to Find Millennial Moms: 5 Social Media Insights

When Myspace launched in 2003, Millennial Moms were solidly in their teenage years and looking to expand their social networks digitally. As social media platform options exploded through the early aughts and into the 2010s, so did the time Millennial...

awards, business strategy, Content Marketing, content strategy, Customer Research, Digital Marketing, Ecommerce, engagement, financial decision making, grow business, Millennial Moms, online purchasing, small business

Big Spenders: 5 Millennial Mom Online Purchasing Insights

Welcome to the world of Millennial Moms. It’s expansive, diverse, and has spending power. Like $47,000 per millennial per year. To put this in context, 72 million millennials live in the United States, and about 55% of millennial women are...

awards, business strategy, Content Marketing, content strategy, Customer Research, Digital Marketing, Ecommerce, engagement, financial decision making, grow business, Millennial Moms, online purchasing, small business

Bosses At Home: 5 Millennial Mom Financial Decision Making Insights

There are more than 72 million millennials in the US, and roughly half of them are women. Over half—55 percent—of these millennial women have given birth, placing the number of Millennial Moms in the 10s of millions. This impressive number...

awards, business strategy, Content Marketing, content strategy, Customer Research, Digital Marketing, Ecommerce, engagement, grow business, Millennial Moms, online purchasing, small business

eCommerce In 2021 and Beyond: Connecting With Millennial Moms

We’ve conducted Millennial Mom Research for the last few years to bring you timely insights into this influential demographic’s values, behaviors, and preferences. One of the categories we’re building is a catalog of year-over-year data for online purchasing behavior. With...