What's better — 1,000 Instagram followers who engage with your brand, or 1 million followers who don't? Ultimately, the goal of social media is to generate revenue. If your followers don't engage with your posts, they won’t engage with your...
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developing leadership skills
Developing Leadership Skills: How to Become an Effective Leader [+ Expert Tips]
It’s very easy to spot good leadership when it happens. Take, for instance, how an old manager of mine used to ask my advice on business strategy in our weekly 1:1s — and then provide constructive feedback on it. While...
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Local Search Rankings Dropped? Follow These 10 Most-Useful Troubleshooting SOPs
You’ve got to figure this out soon, or at least start moving in the right direction. It was a big rankings drop, and one that will cut into business sooner or later. You don’t want general advice, but you also...
Article Marketing, Health, Local Business
Self-care For Blocked Ears (wax)
Self-care For Clogged Ears (wax) Chronic otitis media is a recurrent middle ear infection that lasts months or years. It is possible that the ear is leaking (fluid leaks from the ear canal). It is commonly associated with perforation of...
Ecommerce
Fixed Cost: What It Is & How to Calculate It
“Business is personal — it’s the most personal thing in the world.” These are famous words by Michael Scott from the TV show, The Office. And although this quote conflicts with the universal belief that business isn’t personal, Michael’s point...
WordPress, Yoast SEO, Yoast SEO academy, Yoast SEO Premium
Looking back at Yoast in 2021
What a year it has been! Big things have happened within Yoast the company as well as in our Yoast SEO plugin. In this post, I look back at a wonderfully exciting 2021! In addition, I have asked Thijs de...
Business, Marketing
Heras Fence Covers – What Are They and How Do You Make Them?
Builders and tradespeople love Heras Fence Covers They hide construction sites from public view while also promoting their brand. The printed mesh fence material allows air to travel through, reducing wind loads. Heras Fencing Panels are an industry standard for...
Marketing Ideas
The 50 Best Marketing Tips, Tricks, & Hacks We Revealed This Year—in Every Category
Call me biased (I’m the editor) but the WordStream blog is, well, pretty good. We share content on digital marketing that readers can’t get anywhere else—and a lot of it. Like 381,600-ish word’s worth of it this year. This, I...
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